Biltmore Hotel Miami - Six Ways to Attract a Crowd at a Trade Show

500 trade show exhibitors vying for attention in 1.6 billion square feet of convention exhibits, the show floor was 28 football field's worth of space
with 2. And Hall of Fame NFL quarterback Steve Young were among the many celebrities participating in the Consumer Electronics Show (CES) in Las Vegas in early January 2006, justin Timberlake, tom Hanks.

Motorola featured the Foo Fighters and Verizon Wireless had hip hopping by Yellowcard and Maroon 5, intel hosted a performance by the Black Eyed Peas, " At the CES. "Each year they've (CES) had more of a Hollywood presence and this year is the biggest year, according to technology industry analyst Rob Enderle. More and more trade show exhibitors are finding that a great way to get noticed is to introduce an element of show business into their trade show display appearance.

And scantily clad booth babes all are attention-getters that can draw crowds of business prospects to your trade show booth, musicians, actors, comics, athletes and former pros, celebrities and celebrity look-a-likes.

Here are a few things to consider: Clients often ask how they can add glitz and pizzazz into their trade show display experience.

Energetic and well trained booth staff can do the job of attracting attention, even your smiling. The obvious first step is to hire show stoppers--this can run the entire gamut from famous celebrities to clowns on stilts. 1.

New technologies bring high drama to your trade show booth such as 3D video/laser image displays suspended above. " Gobo lights traveling across a tension fabric can provide changing color and mesmerizing interest. Action! "Lights, practice what motion picture producers do when they yell into their bullhorns! Lights and action, color, make your trade show exhibit exciting by incorporating movement. 2.

Remember that humor sells and it also helps to break the ice and get your crew off to a friendly start. Think Billy Crystal and have your trade show booth staff prepare a few funny things to say when they meet and greet attendees. Display a sense of humor. 3.

Portability and trade show cost management, be sure to take into consideration your trade show exhibit supplier's advice and expertise on graphics. Holographics and waterscreen projections, incorporate on a large backdrop screen robotics. Bring Internet access into your booth that showcases your professionally designed company website. 4.

Experiential activity is better and longer lasting than passive involvement. Sight and sound experience, feel, make your booth exhibit interactive so that you can involve people with a touch. 5.

By offering a drawing on a glitzy prize -perhaps a two night free stay at the luxury resort -would make it fun for your trade show attendees to allow them to have the "magic continue". Everyone likes to win something, fun giveaways--large or small, provide exciting. 6.

There is no business like show business, remember, and. A show biz element brings the "buzz" to your trade show exhibit. By thinking creatively you can take your trade show exhibit to another dimension.